Google said it would shutter the video game streaming service Stadia, its answer to Microsoft’s Xbox and Sony’s PlayStation video game consoles, in another sign of Google’s drive to be leaner amid fears of an economic slowdown.
Stadia, which has streamed games over the internet rather than requiring expensive consoles, will shut down on Jan. 18, Phil Harrison, Stadia’s vice president and general manager, wrote on Thursday in a blog post. The product debuted nearly three years ago, promising to revolutionize how people play video games. But it failed to catch on with enough gamers.
“It hasn’t gained the traction with users that we expected, so we’ve made the difficult decision to begin winding down our Stadia streaming service,” Mr. Harrison wrote.
Hasn’t gained traction and Google is unwilling to play a longer game.
Of course, Google still has market dominance in search and advertising, along with browser software, email, and mobile computing.